Low Market Share Keywords Analysis
Identify keywords where you have low market share (≥50% opportunity) to focus advertising efforts and capture missed revenue opportunities.
About Low Market Share Keywords
Why Focus on Low Market Share?
Keywords with low market share represent untapped opportunities where competitors dominate:
- • High total market impressions but low brand visibility
- • Significant revenue potential being missed
- • Opportunity to increase market presence
- • Room for advertising expansion and growth
Key Insights:
- • Market Opportunity: Percentage of market you could capture
- • Missed Impressions: Visibility you're losing to competitors
- • Potential Clicks: Traffic you could gain with better positioning
- • Revenue Upside: Financial opportunity from improved share
How to Use This Analysis
- 1. Upload Files: Add your Search Query Performance Report CSV files
- 2. Review Keywords: Focus on highest opportunity keywords first
- 3. Increase Bids: Boost bids on high-potential, low-share terms
- 4. Expand Targeting: Add these terms to more campaign types
- 5. Monitor Progress: Track market share improvements over time
or drag and drop
CSV files only
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