Match Type Efficiency Analyser
Analyze keyword and product targeting performance across different match types for optimal efficiency.
Match Type Efficiency Analyser
What does this tool do?
Analyze keyword and product targeting performance across different match types for Amazon Ads campaigns. Compare Exact, Phrase, Broad performance and optimize targeting strategies for maximum efficiency.
Key Features:
- • Match Type Efficiency: Compare Exact, Phrase, Broad performance
- • Product Targeting: Analyze ASIN, Category targeting effectiveness
- • Brand Analysis: Separate branded vs non-branded performance
- • Ad Type Comparison: SP, SB, SD performance across match types
How to Use This Tool:
- 1. Enter brands: optionally input your brand names for branded vs non-branded analysis
- 2. Upload file: import your Amazon Bulk Operations file (.xlsx format)
- 3. Auto-analysis: tool categorizes match types and calculates efficiency metrics
- 4. Review insights: examine performance breakdown by match type and ad type
- 5. Download report: export detailed analysis for campaign optimization
- 6. Identify best-performing match types for scaling opportunities
Interactive insights with filterable performance data
Shows match types ranked by performance with optimization recommendations.
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Upload Bulk Operations File
Keywords/targets containing these brand names will be classified as "Branded"
Amazon Bulk Operations File
Click to upload Amazon Bulk Operations File
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